Google is having its 12th Birthday today. Google Inc is the owner of the company and main search engine which is used in search by millions of people daily. This search engine comes as a doctoral dissertation by Larry Page and Sergey Brine (two students of doctorate in computer science from Stanford University) to improve……

Google has filed a civil accusation to strike back against what it calls “rogue online pharmacies” advertising counterfeit drugs in malware ads on its search site, Michael Zwibelman, Google’s litigation counsel, wrote in a blog post on Sept. 21. Google has taken the fight to U.S. District Court against counterfeit prescription drug sellers that post……

Google recently introduced their “Instant Search” feature which starts to populate search results the instant you start typing into the search box. At the same time, Google suggests alternate search terms as you type to help narrow your search without forcing you to enter entire search phrases. The main idea behind this new feature is……

The economic recovery may be a now-you-see-it-now-you-don’t kind of thing but marketers aren’t waiting this one out. Increased ad spending by automakers and financial service companies helped boost U.S. ad spending in the first half of 2010 by 5.7% to $63.5 billion, says WPP Group’s Kantar Media. TV led the first-half rebound, with spot TV……

With Craigslist’s decision to replace its “adult services” section of its “Services” classifieds with a “Censored” bar that blocks that content, the online powerhouse has once again become a magnet for controversy among those who view the move as a cave-in to limit free speech and to those who accuse the site of facilitating prostitution……

In the digital world, the most effective advertising is not always advertising in the traditional sense. Instead of buying ad space or time on a Web site, many marketers prefer to build their own sites or mobile applications or to promote their brands using social media, encouraging consumers to spread the word. While some of……

The Advertising Standards Authority has announced that it will soon be regulating online marketing, in response to thousands of complaints which until now fell outside its jurisdiction. The ASA website clarifies: “From next year, the rules in the UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (the CAP Code) will apply in full……

The Advertising Standards Authority (ASA) in the UK has announced that it will be regulating all online marketing and advertising from 1 March 2011. The implementation of such regulations will allow the ASA to remove advertisements and statements from Facebook, Twitter and pay per click (PPC) ads on all search engines. Paul Bryne from Greenlight,……