Internet marketing is a element of electronic commerce. Internet marketing can contain information management ,customer service, public relations,and sales . Internet marketing first began in the early 1990s as simple, text-based websites that offered product information. It then evolved into advertisements complete with graphics.Internet marketing helps you to attract potential customers who are already looking for the products and services that you offer which enables you to reel in those prospects who are ready to make a commitment.
Web marketing helps to draw in an enhanced number of site visitors who aren’t fully committed to making a purchase but who will be provided your web site is able to reel them in.When people read the newspaper or a magazine they may scan over the advertisements beside the article but there is no way to engage their attention.
With online marketing you can motivate them to take action, visit your website and read about your products and services which results in greatly increased “stickiness” of your marketing message.Today’s savvy consumers want to compare reviews and opinions of friends, trusted bloggers and industry experts before they make a decision. Internet marketing is not expensive marketing .If you can give high quality, link-able information that is what people are looking for, then the next step of converting users into paying clients can be very easy. With social media networks like twitter and Facebook re-enforcing the value of positive word-of-mouth exposure, trust is more important than ever in the marketing field.Internet marketing levels the playing field and allows savvy small businesses to compete in competitive niches that previously would only be open to large organizations and their massive marketing budgets.