Going online can be a reasonably priced and effective form of marketing for any physician practice. But if it isn’t done right, the Internet can end up being a legal minefield. While the Web and social media can be beneficial, it is important for physicians to address the proper ways for a practice’s doctors and……

A recent survey shows that telemarketers and door-to-door salesmen can really annoy Australian consumers. Online marketing consultancy prominent Online Marketingcan help business owners to stop irritating their customers whilst growing their business more effectively. Customer magazine Choice surveyed over a thousand of its members to find out what annoys Australians most. Coming in at number……

Social Media Portal founder Tim Gibbon has claimed that social media sites such as Twitter, Facebook, Myspace and Friendfeed have more potential for online marketing than directly advertising. Mr Gibbon said that online marketing social media had the advantage of “seamless” addition and so was able to avoid the weakness of direct online advertising –……

Google has filed a civil accusation to strike back against what it calls “rogue online pharmacies” advertising counterfeit drugs in malware ads on its search site, Michael Zwibelman, Google’s litigation counsel, wrote in a blog post on Sept. 21. Google has taken the fight to U.S. District Court against counterfeit prescription drug sellers that post……

With Craigslist’s decision to replace its “adult services” section of its “Services” classifieds with a “Censored” bar that blocks that content, the online powerhouse has once again become a magnet for controversy among those who view the move as a cave-in to limit free speech and to those who accuse the site of facilitating prostitution……

The Advertising Standards Authority has announced that it will soon be regulating online marketing, in response to thousands of complaints which until now fell outside its jurisdiction. The ASA website clarifies: “From next year, the rules in the UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (the CAP Code) will apply in full……

New book, “SEO & Social Media Marketing Guide,” explains what businesses need to know about SEO and social networking and how they can help build their brand online. Having a website is essential in today’s world, but establishing a website is no longer enough. It must be optimized for search engines and leveraging a website……

The Web has given entrepreneurs lots of new places to market themselves. But it can also help them streamline their marketing in the nonvirtual world. Numerous sites let you easily design fliers, stationery and business cards; while others let you edit photos and put together booklets and newsletters. And if you decide you need outside……

Revenues from online advertising in Canada blew past expectations in recession-ravaged 2009 and are expected to jump another 15% this year, according to new figures out Tuesday. The Interactive Advertising Bureau of Canada said revenues hit $1.82 billion last year and will reach $2.1 billion in 2010. “It seems incredible that after passing the $1……

Building a business online isn’t rocket science, but, like starting a business anywhere, it requires discipline, attention to detail and trial and error. One of the most important aspects of making your online small business work is to focus your efforts in the direction of online marketing, making sure your Website or blog appears high in search results……